BARA was formed in Autumn 1998 in response to the proposed East River Plaza Home Depot/Costco shopping mall (116th to 119th Streets, FDR Drive to Pleasant Avenue) scheduled at the site at the old Washburn Coat Hanger Factory. BARA's members include business owners, residents and home-owners who are uniting in their deep concern for the future of their community.
BARA is in the process of applying for not-for-profit status and has just recently applied for funding from the Rockerfeller Foundation. BARA needs a source of funding in order to fully crystallize its organizational structure. The first priority is to hire an administrative assistant/ coordinator who can follow up on the suggestions made at the meetings.Eventually, we would like to propose a viable alternative to this project. Ideas are being discussed and plans are being drawn for a suite of residential buildings which would share a common waterfront park and recreation area.
341 East 116 Street
New York, NY 10029
Tel:, 212-410-5500, 212-348-8004